By the Holidays, Build a Referral Department That Brings You Clients Every Week
Twelve weeks of live implementation to grow through the relationships you already have, sharpen the way you sell, and install the systems that buy back your time. Without spending a dollar more on ads.
Apply for One of the 15 SpotsLed by Mike Abramowitz and Stuart Nadeau · $25M+ in sales generated · 300+ business owners coached
How Do I Grow by Maximizing What's in Front of Me Instead of Paying for More Leads?
Most business owners try to grow by spending more. More ad budget. More cold outreach. More money rented from platforms that raise the price every year.
Meanwhile, the best growth channel they have is sitting right in front of them. The clients who already love the work. The relationships already built. The network that would happily make an introduction if anyone ever showed them how.
That's the gap this program closes.
Ask yourself:
- ?Are you dependent on paid ads and cold outreach to keep the pipeline full?
- ?Do you get the occasional referral, but nothing predictable you can count on?
- ?Do you know your happiest clients would refer you, but you have no system to make it happen?
- ?Are you the bottleneck for nearly everything that runs in your business?
If any of those landed, the next 12 weeks were built for you.
One System. Twelve Weeks. Built Live With You.
Mike Abramowitz and Stuart Nadeau have spent years solving the same problem for business owners, separately. Mike built his frameworks over 20 years at Cutco and five years coaching 300+ business owners. Stuart developed his by recruiting, training, and building teams of more than 800 sales professionals. They realized they were answering the same question, so they combined everything into one program.
They have already built custom versions of this for real companies:
COO Alliance
Cameron Herold
Art of Drawers
Allan Young and Jake Farrell
CBR Capital
Elijah Cheeks
D2D Experts
Sam Taggart
Now they are building the version most businesses can plug into, and teaching it live to a first cohort of 15.
Who's in the Room With You
Mike Abramowitz
Founder
Mike spent 20 years at Cutco, where he built his entire career on warm introductions. He recruited more than 5,000 sales reps, served over 1,000 customers, and retired in the Hall of Fame. Since then he has coached 300+ business owners, generated $25M+ in sales, authored 9 books, and appeared on 100+ podcasts. He has trained more than 5,000 people in live workshops and spoken to audiences of 50,000+.
Stuart Nadeau
Co-Creator
Stuart started as Mike's coaching client nearly five years ago and became his Co-Creator. He recruited, trained, and developed more than 800 sales professionals through referral-based systems. Today he helps companies and leadership organizations install simple, repeatable referral frameworks that create sustainable growth.
Together, they bring decades of building the exact thing they are teaching. This is not theory. It is what they have done in the field, taught in one room.
The Ultimate Test of a System
When Mike's son was born at 1 pound 4 ounces, everything changed. His son spent 254 days in the NICU on a ventilator and feeding support. For nearly a year, Mike stepped completely away from the day-to-day of his business to be present with his family.
The business kept running. The systems and the relationships he had spent 20 years building held.
That is the whole point of what he teaches. A business that produces through relationships and systems, even when the owner cannot show up. That season proved it. Now he helps other owners build the same thing.
How the 12 Weeks Work
36 sessions over 12 weeks. Three per week. Every one recorded.
Referral Growth
One session every week where Mike and Stuart teach business owners how to install a simple, repeatable referral system inside their business. In plain terms: how to turn happy clients and existing relationships into a steady, predictable stream of introductions, instead of hoping a referral shows up now and then. This is the core of the program and the reason to be in the room.
Sales Fundamentals
One session a week to sharpen the skills that turn conversations into customers. Consultative selling, handling objections, price positioning, negotiation, creating urgency, and getting past "I'll think about it."
Business Systems
One session a week on buying back time. Using AI to handle admin work, delegation, virtual assistants, predictable follow-up, and team onboarding, so the business runs without the owner in every seat.
Members get the full recording library plus every resource and template Mike and Stuart have already built. No contracts. No long-term commitment. Show up, do the work, and tell them the truth about what's landing and what isn't.
The 12-Week Curriculum
Twelve weeks, mapped out. One referral growth session and two bonus sessions every week. Here's exactly what gets covered.
The Reframe
Why customers don't refer. Transactional to relational.
Deep Rapport Through Quality Questions
Work On the Business, Not In It
The Pre-Frame
Planting the ask before you ever ask.
Personal Congruency
Time Management & Buying Time Back
The Ask
The Simple Ask five-line script.
State Management
The Replacement Ladder of Delegation
Self-Generating Appointments
Turning conversations into booked appointments.
The 8-Step Discovery Call
Delegating to a Virtual Assistant
Past Customer Outreach
Reactivating your existing client list.
The 7-Step Sales Demo
Claude Chat to Strategize
Referral Partnerships
Intro relationships with complementary businesses.
Handling Objections
Claude Cowork to Do
The Flywheel
White-Glove Experience, Thank You Bonus, and Tracking.
Overcoming "I'll Think About It"
Claude Code to Build
Building the Referral Department
The Champion and making referrals a function.
Price Positioning and Anchoring
Predictable Follow-Up Systems
The Operating Rhythm
The weekly, monthly, and quarterly cadence.
Building Value Beyond the Product
Before and After Video Strategy
The Team Reframe and Enrollment
Getting the whole team bought in and asking.
Creating Urgency
One Minute Management
Incentive Design
CAC redirect math and Thank You Bonus structures.
Negotiation
RPM for Meetings
Tracking, Measurement, and Optimization
Reading the data and recalibrating.
The Full Close, Live
Team Onboarding and a Culture People Refer
What People Say About Working With Mike
“It's been a full life transformation. I get to save a lot of time by using delegation, using my VAs, and having systems in place. It helps me make a lot more money simply by making sure that my follow-up is getting done. I'm a business owner, not a business operator.”Sylia Honne
“No fluff, no small talk, just direct, actionable value. He asked the right questions, helped me articulate my plan, and within an hour, I left with a clearly defined process I could implement right away.”Justin Middleton, COO, Titan X
“Mike has worked with so many different people and companies that we were able to create a flowchart, and I now know the next steps I need to take to grow that section of my business. And we got it done in about 45 minutes.”David Powders
“Continually throughout the process I felt right at the edge of discomfort where growth happens. By the end of it I have much more clarity around the challenges I came in with, but even more so, blind spots I was not even aware of beforehand.”Henry Winslow, Founder, Tricycle Day
“This is a driven businessman who has good morals and values and integrity and has proven himself in several different industries. He is definitely a man who will lock arms with you and work to figure it out.”Jon Vroman, Founder, Front Row Dads
“I've had the privilege of working with Mike for the past 17 years and I've witnessed firsthand the way he has transformed himself into one of the top performing managers in our company, while at the same time living the life of his dreams.”Scott Dennis, Vector Marketing
“He challenges my thinking in a way where he won't give me the answers, but he asks me questions where I will reveal the answer for myself. He shows me how to break things down into small actionable steps, tiny actions daily.”Jeremy Blough
“We built out this onboarding system which has created a ton of predictability. We've had a 90-plus percent show rate to advance training, where I used to have like a quarter of people show up at half effort.” Alex Funk
The Pilot Cohort
Program value: $2,500 per person
Pilot price. Three payments of $200.
Limited to 15 spots. First cohort starts in August. Start now and by the holidays you'll have a referral system producing, sharper sales skills, and systems buying back your time.
This is the lowest this will ever be. In exchange for the early adopter price, Mike and Stuart ask for feedback and honesty as they build this into the finished program.
Apply for One of the 15 SpotsThis is an application, not a checkout. Fill it out and Mike or Stuart will reach out personally to see if it's a fit.
All the Risk Is on Mike and Stuart
Go through all 12 weeks. Do the work. If at the end it wasn't worth it, Mike will refund every dollar and pay $100 for honest feedback on how to make it better.
That is how confident they are that the people who show up and do the work will get results.
15 Spots. First Cohort Starts in August.
The people who win are the ones who stop renting their growth and start building an asset they own. A referral system. Sharper sales. Systems that run without them. If that's the business you want by the holidays, raise your hand.
Apply Now